We are all familiar with the Black Friday scene: tens to hundreds of people lined up in the freezing cold just before midnight to get into a large chain store, only to get trampled when the doors finally open. Anything for that $100 flat screen!
The Challenges Of Project-Based Web Development
Project work is hard—not the actual work I have to put into it, but everything else about it. One of the biggest challenges I run into is determining what a project-based job should cost. Deciding how to estimate a website design and development can cause me to lose a few of the precious hairs I [ … ]
Every Ad Agency Could Use A Robin Williams
As we reach the one-week mark after the great actor/comedian’s tragic passing, we at Davis Advertising wanted to memorialize Robin Williams in the best way we know how—in writing, about advertising. Robin’s range of acting skills was eclipsed only by his range of vocal impressions and improvisation. The Academy Award winner also showed his range [ … ]
Don't Be Your Own Worst Enemy
We live in a competitive environment. Survival of the fittest does not just apply to civilization. Your brand needs to be a finely tuned machine to remain at the top of the corporate food chain. Is your business a hypothetical house cat? Then maybe you need a kick in the tush to increase your market [ … ]
Don’t Be Your Own Worst Enemy
We live in a competitive environment. Survival of the fittest does not just apply to civilization. Your brand needs to be a finely tuned machine to remain at the top of the corporate food chain. Is your business a hypothetical house cat? Then maybe you need a kick in the tush to increase your market [ … ]
The Debate Continues: The Pros and Cons of Telecommuting
When Marissa Mayer ended Yahoo’s work-from-home policy, a debate erupted in the media and in break rooms everywhere, questioning the merit of the decision. The magnitude of the ensuing uproar is due to the fact that she called into question issues that all workers deal with, not just those working at Yahoo: the very nature [ … ]
Business Social Media Policy (suggestions)
We’ve talked about social media business policy in the past, and how having a poorly written social media protocol can hinder your business. Today, we’ll be a little more specific on some of our recommendations. The main problem most company people have is a lack of understanding, which forces companies to rein in the creativity [ … ]