Davis designed a new marketing logo for the Worcester Sharks as part of their “Sharks Hockey is for Everyone” campaign. Davis also developed the tagline of “Tomorrow’s NHL stars play in your back yard” for a radio spot introducing the 2011-2012 season. The Sharks, minor league affiliate of the NHL’s San Jose Sharks, have been a Davis [ … ]

Davis recorded radio spots for Gallery Automotive Group featuring four-time all-star first baseman Adrian Gonzalez of the Boston Red Sox.

Davis Advertising was one of six local businesses to be honored with a Salute at the Worcester Regional Chamber of Commerce Breakfast Club held at the Beechwood Hotel on September 8. The salute recognized the capital investment Davis has made in expanding to a new location at 1331 Grafton Street in Worcester.

Davis was selected to design a new branding campaign, logo and website for Neary & Hunter, a Worcester, MA based OBGYN specializing in digital mammography.

The Hanover Insurance Group, Inc. chose Davis to develop sales and collateral materials for the annual meeting of the Citizens Insurance Company of America, headquartered in Howell, Michigan. Hanover, based in Worcester, MA, is ranked among the top 25 property and casualty insurers in the country and is the holding company for Citizens.

Worcester Academy hired Davis to design a new brochure for international students and their families. Founded in 1834, Worcester Academy is an independent, coeducational, preparatory school serving students in grades six through 12.

Davis partnered with SCORE Worcester to design a website and provide public relations services for the Joe Cohen Worcester Retailer of the Year Award. The award will be presented at the Worcester Regional Chamber of Commerce Breakfast Club program at the New England Business Expo on November 3 at the DCU Center. SCORE Worcester is [ … ]

The Nichols College Graduate and Professional Studies Department selected Davis Advertising as its agency of record.

Davis Advertising was ranked #1 in the “Top Advertising & PR Firms” category in the 2011 Book of Lists published by the Worcester Business Journal. Agencies were ranked by the number of local full-time employees.

Davis Advertising produced a memorable radio spot for Nasoya Super Hummus which featured a humorous lounge singer crooning about the health benefits of the product. The ad reached an East Coast audience from Maine to Maryland. Davis also created two high-profile, national print ads, a football-themed Super Hummus concept for several 2011-2012 NFL Yearbooks and [ … ]

After winning an RFP process earlier this year, Davis Advertising presented a multi-component plan to the University of Rhode Island. The integrated plan was designed to support the university’s strategic message”Think Big. We Do.” Leveraging Davis’ higher educational experience, the cross-departmental team and its plan won rave reviews from the university.

Davis coordinated and designed a 54-foot wall mural for the brand new Harr Toyota building on Gold Star Boulevard in Worcester. Archival photos of Worcester from the Worcester Historical Museum were used in the design.

Putnam Bank has chosen Davis Advertising as its agency of record. Putnam Bank is a community bank headquartered in Putnam, Connecticut with locations in Pomfret Center, Danielson, Plainfield, Griswold, Norwich and Gales Ferry, CT.

Athletic shoe company Saucony has chosen Davis to help promote and manage an internal sales contest for select retail stores. Davis will design a website, email campaign and an in-store poster for the contest which takes place over a six-week period in June and July. The store that wins the contest earns a trip for two to [ … ]

Vitasoy hired Davis Advertising to promote its new Super Hummus product. Davis will produce a radio advertising campaign for the product that will target both New England and the Middle Atlantic states. Vitasoy USA Inc., the largest manufacturer of soybean-based products in the U.S., is headquartered in Ayer, MA.

FLEXcon has selected Davis to design and produce a printed sales piece promoting the capabilities of the company. Headquartered in Spencer, MA, FLEXcon is a technology-driven company that provides solutions in pressure-sensitive films.

Bay State Savings Bank hired Davis to create marketing materials for a commercial lending campaign. Bay State Savings Bank is an independent, community bank with locations in Worcester, Holden and Auburn.

Ruff Dawg, maker of rubber dog toys, chose Davis to design the packaging for two new dog toys: the Wee-nut and the Minnow. Vendors will get a sneak peek of the products at the Global Pet Expo March 16-18 at the Orange County Convention Center in Orlando, FL. Ruff Dawg is headquartered in Worcester, MA.

Frances Harvey & Sons has selected Davis to handle its advertising needs for print, radio and television. Based in Worcester, Frances Harvey & Sons has served the home improvement needs of Central Massachusetts, Metro West and Eastern Massachusetts residents for more than 80 years.

Davis designed, wrote and produced a 2010 annual report for the Massachusetts Credit Union Share Insurance Corporation (MSIC). The report, “Collaboration: The Key to 50 years of Assurance,” celebrates the 50th anniversary of MSIC, which was founded in 1961.