Davis Advertising recently completed a complete rebranding effort with Cape Cod’s Today Real Estate. We helped them revamp and modernize their brand identity with new messaging and a new look and feel to better reflect their desire to be a leader in the industry while staying true to their family values and principles that have been their foundation since 1985. We designed their new logo and graphic ID, created a new persona and messaging, and applied it to all their collateral, their website, and all their signage and visuals. The rebranding officially launched on January 31st, 2020. It was unveiled internally to the entire Today Real Estate team on January 30th with a video created by Davis Advertising.
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Today Real Estate Principal Craig Machnik with Davis Advertising Account Manager Jennie Champagne during the internal rebranding unveiling.
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Davis Advertising Account Manager Jennie Champagne and Director of Strategy Steve Salloway enjoying the internal unveiling of the new Today Real Estate branding.