A new year—time to start fresh, clean, and…green? You’ve likely heard that “going green,” or implementing certain on-the-job changes to facilitate a more eco-friendly workplace, can benefit your business. The verdict: It’s true! So what does it mean to “go green” exactly? Eco-friendly companies strive to present a positive impact on the environment and their [ … ]
Davis Produced Billboards Fit The Bill
Billboard advertising presents a unique opportunity to reach tens of thousands of consumers on a daily basis and Davis Advertising has been expertly producing billboard copy and artwork for decades, with several stunning examples coming out of the agency in recent months. What makes a great billboard? • It grabs attention with short headlines and [ … ]
Are you Green Marketing?
There are certain buzzwords in any industry that some find bothersome. For example, the term, “Pre-owned” as a euphemism for used in the automotive business has always made me a little crazy. A pre-owned car is new. It hasn’t been owned yet, it’s pre-owned. If it is simply previously owned by someone else that isn’t [ … ]