Sunrise Detox, a free-standing detoxification and substance abuse treatment facility with locations in New Jersey and Florida, has chosen Davis Advertising to become its marketing partner as its Agency of Record (AOR). Davis will be working with Sunrise Detox to promote the opening of its newest and first-ever in New England facility in Millbury, MA. As such, Davis has been tasked with developing the creative strategy, messaging and end deliverables for a full marketing campaign including print, video, audio/radio and billboards/OOH. Davis Advertising will also be responsible for the media planning and buying for this campaign.
