Lighten Up New Hampshire

The University of New Hampshire Cooperative Extension provides New
Hampshire residents education and information that is designed to help
them make informed decisions regarding families and communities, healthcare, protecting natural resources and economic issues. As the agency of record for the Cooperative Extension, Davis Advertising has created
newsletters, television spots and was now given the challenge of creating a
new comprehensive website.

Creating a web site that tackled all these issues presented many obstacles.
The web site needed to appeal to both professionals and residents with
sections devoted to this large number of issues. Davis Advertising designed a very appealing website that overcame these issues by combining over 300 pages of text into a very user-friendly environment.

Creative use of photography and graphics along with a clean look and feel
has made the website a pleasure to read. Over 300 pages of text needed to be well organized and easy to navigate through. Our graphic artists, web staff and members of the Cooperative Extension combined their talents to create a very successful and important part of the education of New Hampshire residents.

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